No, we’re not talking about food! Simply put, organic social media is anything you post on a social media platform without paying to promote it.
So, it’s when you use the tools and services provided free by the social media platforms and that are available to its users. Whenever you make a post to your business profile on any social media platform, without putting money behind it, you’re creating an organic social post.
Organic social media activity includes all the likes, comments, shares, or direct messages between a brand and a consumer.
All of these things are called engagement and impact your company’s brand awareness, reputation, and marketing strategy. While different from other forms of marketing, organic social media is essential in today’s digital world.
Editorial Calendar Creation
Regular Social Media Posting
Paid Ad Management
Social Media Response Management
Social Media Engagement
Social Monitoring and Analytics